How to Create an Effective Buyer Persona
Creating buyer personas help you to focus on the customer’s needs, wants and desires. Follow this guide to build effective buyer personas....
10 July, 2015
/ 7 Comments
The Ultimate Creative Brief Template (and How to Use it)
A simple yet powerful PowerPoint template that helps you formulate effective creative briefs. The template is tailored to the needs of professionals in advertising and...
15 June, 2015
/ 9 Comments
Trendstudie über Frauen im Topmanagement von Agenturen und Filmproduktionen
Der Schwerpunkt der Studie liegt dabei auf den Unterschieden bei Einkommen, den Fördermitteln und dem Anteil an Frauen in Führungspositionen in der Film und Werbebranche....
14 June, 2015
/ 2 Comments
The Holy Grail to Winning more Advertising Pitches?
75 % of all advertising pitches are lost. Apply these 4 steps to winning more advertising pitches...
08 June, 2015
/ 2 Comments
10 Points Every Creative Brief Must Contain
Working without a clear creative brief, is like driving with broken headlights at night. This 10 points make every creative brief ready for the road...
20 May, 2015
/ 4 Comments
3 Powerful Methods to Get Better Client Feedback
Your clients give terrible feedback? Apply these 3 methods to empower your clients to provide better feedback...
04 May, 2015
/ 0 Comments
The Ultimate Emergency Guide to Calm Angry Clients Down
You find yourself in a situation where your client is screaming at you? Follow this 6-step emergency guide to handle angry clients....
20 April, 2015
/ 3 Comments
6 Proven Ways to Build Trust with Your Clients
Trust is the foundation of every work relationship. This guide shows you the best techniques to build trust with your customers....
14 April, 2015
/ 12 Comments
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