The Best Way to Master Your Content Creation Process
Content creation does not have to be chaotic to generate fruitful results. By adding the right structures, processes, and tools you can make the most out of your valuable resources.
How to Create a Simple and Useful Marketing Request Form
A marketing request form is a simple way of establishing streamlined communication between your team and others. This form enables the requester to clearly outline specific marketing services, materials, or information they require to execute the projects or services.
Everything You Need to Know About Marketing Resource Management
How can marketing departments make the most of their scarce resources, streamline processes, and free up valuable time? Marketing resource management (MRM) is all about answering this question.
The Most Comprehensive Guide to Brand Asset Management
Brand asset management (BAM) is about more than choosing an attractive color scheme. In this article, we’ll be guiding you through the best practices to get started with managing your brand assets and creating a BAM strategy that perfectly suits your business.
Digital Asset Management: How to Organize Your Digital Assets
It is becoming more and more important to bring structure into the growing pile of digital data and find ways to share and edit them within and across organizations. Digital asset management (DAM) helps organize this often-neglected field of business practice. What does it entail, why is it important, and (above all) what kind of system is most suitable for the needs of your company?