Here’s the latest news, stories, and inspiration from the world of marketing – curated by our team here at Filestage.
Quote of the week
“Efficiency is doing better what is already being done.”
Peter Drucker

Contents
Top stories
How creative agency, SLAPS, halves design time to dominate California’s craft cannabis scene

Meet SLAPS, a Barcelona and LA-based agency at the heart of California’s craft cannabis scene. Every month, they create and review 16-30 social posts with their clients. Here, we look at how they halved their design time with Filestage, giving them more time to focus on quality and boosting social engagement.

New campaign by David Madrid delivers pitch-perfect comedy for Burger King

Following in the footsteps of last year’s Confusing Times campaign, David Madrid just dropped Even More Confusing Times for Burger King. It’s packed with satire and playful observations and includes film, print, and radio spots.

Baskin-Robbins is all grown up with a fresh rebrand and packaging designs

Iconic ice cream brand, Baskin-Robbins, has been given a refresh by ChangeUp. Taking inspiration from its mid-century roots, the new logo and packaging feels more premium and grown up. But judging by that strapline, they’re still

Filestage news and tips
Filestage is a platform for reviewing all your campaigns and content – all in one place. Request a free trial to see it in action.
Here’s what’s new this week 📢
Get a free reviewer account to stay on top of your content reviews

Love using Filestage to review your team’s content? Create a free account to see all your pending reviews in one place. You’ll even get your own dashboard so you can jump between projects and share feedback faster. Just make sure you sign up using the email address you use in Filestage!
Sort your notifications to make prioritization easy
You can now sort your notifications by oldest or newest, making it easy to prioritize your reviews and decide what to focus on next. You can then click on notifications to reply to comments, share feedback, and submit review decisions.
Learn more about notifications →

Deep dive
Everything you need to know about zero-party data →
The end is nigh for third-party cookies.
What super-productive people do differently →
Number two: Use keyboard shortcuts to save eight days per year.
Absolut bolsters Coachella partnership with metaverse pop-up →
Welcome to Absolut.Land.
How Braze created 100+ DIY marketing videos with Loom →
Braze is a customer engagement platform that powers memorable experiences between consumers and the brands they love. By using Loom for their marketing videos, they drove 1,800 unique page views within weeks and an 18% jump in blog traffic.

Thanks for reading!
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Writer and brand strategist at Filestage. Excited by big ideas, lightning-fast collaboration, and Italian food.