7 key questions for your design request form template

Hearder_ Design request template questions article

Design request forms stand as crucial tools for creative ventures, providing a structured bridge for the exchange of ideas and needs between professionals and their clients or colleagues.

Their primary use is with in-house design teams, offering seamless communication among departments or teams seeking design solutions.

But their versatility extends beyond corporate confines, as a freelance graphic designer would also adopt them as an indispensable instrument to collect information, streamlining collaborations with clients.

Within the in-house design sphere, a design request form functions as a vital connector, enabling non-design stakeholders to express their visions and requirements effectively.

A design request form guarantees that projects commence with a comprehensive grasp of objectives, branding guidelines, and desired outcomes, enhancing the efficiency and efficacy of the design process.

For freelancers, these forms serve as a framework where clients can construct their design aspirations.

So, we’ll be exploring how to build a simple request form, what questions should be used, why they should be used, and the benefits of these key questions.

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1. What’s your name?

Glad you asked! Undoubtedly, one of the most crucial questions.

Building rapport with your client is paramount. Knowing their name fosters accountability and a human connection.

It facilitates tailored feedback and a place where design teams can manage requests, enhancing the design process when building the design request form.

In a collaborative setting with multiple stakeholders, knowing names prevents confusion and ensures accurate responses.

2. What’s your email address?

Requesting an email address on a design request form is vital for several reasons.

Firstly, it gives you some contact details for the stakeholder or client, which you’ll need to keep them updated on your progress.

Secondly, it creates a digital record for tracking progress and interactions.

Lastly, it enables sending notifications and updates, enhancing client engagement, and transparency in collaboration, ultimately leading to successful design outcomes.

3. What’s the project title?

Including a project title field in a design request form is crucial for clarity and organization. It offers design teams a focused understanding of the project’s purpose, aligning their efforts with the client or stakeholder’s vision.

This clear title streamlines cataloging and prioritizing tasks, serving as a reference point to reduce miscommunication. Essentially, a project title enhances productivity, collaboration, and efficiency.

4. What’s the project brief?

A design request form must emphasize the importance of a project brief.

This foundational document encapsulates the client’s vision, enabling design teams to create visually appealing designs that align with expectations.

 A well-structured brief serves as a reference point, reducing misunderstandings and streamlining workflow. This enables effective communication and constructive feedback while promoting a strong client-designer partnership for a seamless design process.

5. What’s the goal of this project from a business perspective?

Inquiring about the project’s business goals on a design request form is invaluable for designers.

It guides the creation of visuals aligned not only with aesthetics but also with brand and company success. This question prompts clients to specify outcomes like brand visibility, conversions, engagement, or revenue growth, keeping on top of communication and ensuring designs meet business needs.

This information empowers graphic designers to make informed creative decisions and prioritize tasks that drive client goals effectively and improve the proofing process.

6. Do you have any examples of designs you like?

Asking for examples in a design request form invites clients to share creative inspirations and preferences to enhance the project.

A design request form provides valuable visual references, sparks creativity, and fosters seamless communication. This will inspire design teams to create work that matches the clients’ unique style, keeping up with trends and competitors.

7. What are the deliverables and design specifications for this project?

Requesting deliverables and design specifics in a design request form ensures clarity and alignment.

Clients can specify their needs, from a logo to unique elements, guiding designers effectively. Delving into details like color palette, size, and images refines the vision.

Transparency reduces surprises and revisions, creating a smoother, informed, and client-satisfying design process.

The best free tools for building your design request form

Building a design request form can be a needlessly time consuming task. So, to save yourself valuable time, here are a few free tools that can help you generate your design request forms.



Typeform’s form builder is a top-tier (and free) solution for crafting a design request form.

With its user-friendly interface and sleek design options, it makes design request forms a breeze. You can customize your form to reflect your brand too, reflecting a strong brand identity for clients.

Typeform’s conditional logic feature allows you to create dynamic forms, tailoring questions based on previous responses, streamlining the design request process.

You can also tailor your questions according to the brief, gathering as much project information as possible such as: specific color schemes, style preferences, deadlines, and even inspiration. And voila, you have a free template.

So, if you’re looking for a stylish, efficient, and cost-effective way to build a graphic design request form, Typeform is a great option.


jotform software

Its user-friendly drag-and-drop interface makes it easy to build a simple form that caters to both designers and stakeholders. It also offers an extensive array of completely customizable templates, saving designers time with quick and hassle-free form creation.

Jotform is a perfect choice for building a design request form for numerous reasons.

Jotform’s robust integrations with various design and project management tools, like Adobe Creative Cloud, streamline the design workflow. Not to mention its tight security features, where stakeholders and designers can rest easy knowing sensitive design requests and data are protected.

Lastly, its analytics and reporting tools facilitate in-depth data analysis, enhancing the decision making process. 

How to review your design assets using Filestage 

Whether you’re talking to your team, customers, or other stakeholders, the aim is to grasp as much of what they are thinking about your design as possible, and this can be done with a carefully curated design request form.

But how can you make your design feedback process equally effective? That’s where design review software comes in.

You can set up a reliable and repeatable design review process and invite stakeholders to add feedback right on top of your designs. This makes the process faster for your reviewers, and keeps every comment in context for you!

Final thoughts

Design request forms are essential tools that facilitate effective communication and collaboration between design professionals, clients, and colleagues.

A design request form plays a crucial role in both in-house design teams and freelance work, ensuring that design projects begin with a clear understanding of objectives and client expectations, ultimately enhancing the efficiency of the design process.

And when you’re ready to share your new designs with stakeholders for feedback, Filestage can help. Start a free trial today to see it in action.