Nowadays, design feedback tools are crucial if you’re collaborating with several people on creative projects. That’s why we did an extensive internet search and picked the most prominent feedback tools used in creative projects. Feel free to browse through the list and choose your favorite. To simplify your decision-making, we have listed the most significant pros and cons of each tool:
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What Are Design Feedback Tools (and Why Should You Use Them)?
Design feedback tools are pieces of software that help creative professionals to share and collect useful opinions and guidance on their designs. This helps teams to create the best designs possible, work according to a strict time frame, and enjoy working together.
The tools help design teams to achieve all of this by offering some or all of the following functionality:
Integrated to-do lists
The most sophisticated design feedback tools can automatically generate to-do lists for designers based on the feedback that they receive. This helps designers to act on every piece of feedback that they receive.
Some design feedback tools make it possible for reviewers to leave their comments on the design itself. This helps designers to properly understand the comment within the appropriate context.
Some design feedback tools allow reviewers to leave annotations. Those useful comments can give designers additional insight. Annotations are sometimes much clearer and easier to share when compared to text-based comments.
Review and approval functionality
The best design feedback tools make it possible for stakeholders to give a draft their mark of approval. This improves transparency and accountability, helping designers to know who has and who hasn’t reviewed their work.
29 Design Feedback Tools for Your Creative Projects
We all know that beautiful designs can help you to achieve your marketing objectives. Here’s a closer look at the best design feedback tools out there.
Filestage is an online feedback tool to share, review and approve creative projects with clients and co-workers in your browser. It works for reviews of videos, designs, audio files, and PDFs. You can even brand it with your own logo.
Because of its slick yet elegant interface, it’s easy to use and very intuitive. With its dashboard, you can easily manage all file approvals at one place. Filestage helps you to keep track of the progress and reduce project management overhead.
- All kinds of creative files (audio, video, images, and PDFs)
- Easy and intuitive
- Different roles (reviewers and teams)
- Branding with your logo, secure servers
- Google login available
- PDF reviews with more than 200 pages might get a little laggy
Mopinion is a User Feedback Software for Digital Channels. This all-in-one solution collects and turns feedback into actionable data that gives digital marketing teams more insight into the voice of the customer.
Mopinion enables its users to create customisable online feedback forms (including various CX metrics such as NPS, CES, and CSAT) and trigger them based on rules such as mouse movement, time on page, exit intent and much more. It also includes comprehensive visualisation in customisable dashboards as well as text analysis and smart labeling capabilities. To act upon feedback or collaborate among members of your digital team, users can make use of proactive alerts, role-based views and connect to PM tools such as Trello or Asana.
Redpen is a simple tool for small teams who need to review designs and images – not more. Its main focus lies in fastening the process of visual feedback. You can invite unlimited reviewers and team members. You only pay for the number of active projects you need.
- easy pricing
- Only image files
Skitch is probably the most basic feedback tool in this list. (And it’s only available on Macs.) It doesn’t offer any cloud or web services whatsoever. You can take screenshots or open image files to draw and write directly on them. But to give this feedback to another person, you have to use email or a file-sharing service.
- Super-fast screenshot functionality
- Since it runs on your machine you can only comment on images. You cannot share reviewed files.
CloudApp is best described as “Dropbox+”. You can upload and share files with everyone by simply sharing a link. For images, GIFs, and video files, you can add annotations and drawings into your uploaded file. However, this tool works best on static images, and giving lengthy feedback can become quite messy, as everything is right in the annotated file. There’s no dedicated area for written feedback.
- Many different integrations like Slack, Google Slides & Docs or Trello
- No folders, no bulk download, and textual feedback can get messy
Bounce is very useful if you want to review websites. You can just enter a URL and Bounce will take a screenshot of the site. Alternatively, you can just upload an image file. Afterward, you can mark rectangular areas and add comments. You can share your reviewed file via a link after saving it.
- Very easy to use
- Awesome for quick website-reviews
- No roles or branding
Prevue is primarily designed for photographers and designers. Its strong suit is speed and compatibility. Even the slowest of machines will be able to run it, which is a good way to make sure everyone can review your files. It’s very affordable and allows for commenting and annotating in all your image files. There are also some limited editing options for your images.
- Easy, very stable, and lightweight
- Organize your images into projects, and edit uploaded files
- Size limit of 5MB per file
- No “undo” in editing mode
- Only image files
GoVisually is another feedback tool mostly meant for designers and photographers. You can upload image files, PDFs, and even PSD files. It’s very affordable for freelancers.
- Support for regular image and even PSD files
- Very basic, and long comment chains in your image files can become messy
DesignDrop is focused on the needs of solo designers and freelancers although it only offers support for JPG and PNG files.
- Quick setup
- Easy pricing
- No version history
- No teams
ConceptInbox supports image and movie files. In addition to annotating and marking these files, you can use ConceptInbox to manage your team collaboration on creative projects to review a video. Very notable is the “Prototyping” feature, which allows you to create prototypes for apps with only image files and a few clicks. You can also integrate your Google Drive or Dropbox accounts to make exchanging files super-easy.
- Present designs that “feel alive”
- No comment chains. Markers in your files can be hard to spot.
Skwibl is a very basic tool. It comes with basic annotation features for image files, such as markers and freehand drawing. It combines task, project management, and feedback tool.
- Real-time communication about tasks and design feedback
- PDFs aren’t supported
Apollo is a very rudimentary feedback tool for image reviews. It’s basic in functionality but robust and accessible.
- Very simplistic concept
- Unlimited members
- No video files supported.
- You can’t upload a file without inviting at least one person to review it
Workfront is way more than just a feedback tool. It includes advanced functionality for teams and project management, but if you don’t need them, you should skip this one. The feedback component of workfront is also mostly designed for internal use. But it’s still really useful and especially interesting for new design companies who don’t have established processes and specific workflow tools.
- Prioritize tasks and projects, and online classes are offered
- The interface is hard to grasp at first.
- It’s best for process-heavy and task-based projects
- If you just want a feedback tool, it’s overpriced
Conceptboard takes a really special take on the formula of feedback tools. Instead of having individual files you can comment on, Conceptboard offers a whiteboard, where you can upload all kinds of files. On this infinite whiteboard, you can arrange files however you like and leave comments and annotations. Just as an office whiteboard would be, it’s best used for internal reviewing processes.
- Offers a very visual take on feedback processes, and organizes big projects, instead of single files
- It’s only for internal use
- It has a steep pricing curve
- Its multitude of options can be overwhelming
Redmark is very different from the other feedback tools listed here. It doesn’t offer any team functionality, and is thus best suited for freelancers. After your uploaded files have been reviewed and approved by your clients, it’s automatically added to your portfolio. Potential future clients can then find you based on this portfolio.
- It’s simple and easy, and reviewers never need to sign in
- Works for images only
ProofHub is another all-in-one-solution that includes functions for review and feedback processes. It’s focused on providing tools for managing tasks, dates, and projects. It’s great if you don’t have other tools for these tasks yet, as the feedback part is really well-incorporated into them. Otherwise, you should look for another solution.
- Good all-around project management
- The feedback-tool component is hard to integrate into existing work processes
- Version control
- Stage tracking
- More tailored to videos than to image files
Concept.vu is purely a feedback tool. You can upload JPGs, PNGs, GIFs, MP3s, and MP4s for your clients to review. They can click on the uploaded file and leave a visual marker and a comment.
- Customized URLs
- Very simple
- Doesn’t support PDFs and a lot of other file formats
InMotionNow was initially founded in 1999 as Proof-it-Online before it evolved from a mere approval tool into a more complex project management tool. The tool that evolved from this starting point was created in 2012. It’s basically a tool for marketing managers, which is why its functions are way more complex and tailored to the management aspect of creating ad campaigns.
- Nice concept and mobile app available.
- You can mark areas within the file
- Very complex user interface, and not very easy to understand at first
Frankie is a browser-based tool from Australia. It specializes in videos and images, but it also works for PDFs. You can invite reviewers by simply using a simple link-via-email invite. An interesting feature is that the review process is synchronized, which means that the team members can see recently added comments right away without being bound to refresh the browser page.
- You can draw into the file with a synchronized live review
- Not optimized for mobile use
- The review status is unclear
- You can’t process the comments on the file, sort, search, or filter them
- It’s quite expensive compared to its features
Pastel is a visual website feedback tool that makes it simple to invite clients and colleagues to leave comments directly on your live websites. The tool is very easy to use and comments are pinned to specific elements. This helps web designers to collect accurate and in-context feedback so they can stop wrestling with inaccurate or confusing feedback.
- Easy to learn
- Great customer support
- A clean interface
- Bugs are sometimes an issue
- iPhone compatibility is not great
- A lack of training resources
zipBoard is a free web-based visual feedback and bug tracking tool. This annotation tool helps everyone from developers and testers to designers and project managers collaborate during the product development phase. The tool makes it easier for reviewers to leave detailed notes and suggestions for designers. This elevates the quality of projects and eliminates the risk of overlooked feedback.
- Lots of integrations
- A friendly UI that’s simple to use
- The interface sometimes freezes
- Requires a browser extension to be installed
GoProof is a piece of online proofing software that integrates with Adobe’s Creative Cloud suite to help designers review and approve their work. The tool facilitates for version control to help everybody keep track of the project. GoProof also offers a mobile app to make it even faster to comment on and approve designs. The tool also includes a dashboard that helps team members to search and filter through activity.
- The integration with Adobe is attractive for many users
- Previous comments and versions are stored
- No large learning curve required
- A lack of training materials
- The dashboard isn’t customizable
- Some customers might find the tool intimidating
Screenlight is a design feedback tool that it focused exclusively on video. The platform offers designers and video engineers a simple way to collect clear creative feedback and move their projects forward. Video is often intimidating to many stakeholders and the weight of files often makes it particularly difficult to share work. Screenlight aims to remedy those issues and capture the precise feedback that they need.
- Helps to clean up disorganized client feedback
- Doubles up as a file transfer service
- Somewhat intimidating for new users
- A lack of guidance and instruction
Ziflow is a piece of online proofing software that streamlines the review and approval of creative content. The tool achieves this because it offers a clearer way for marketing professionals to review creative content and share accurate feedback. Ziflow also offers integrations with a range of additional platforms. The tool centralizes content review in one place so that designers can access feedback without confusion or endless email threads.
- The tool is simple to use
- Minimal training required
- Difficult to configure
- The tool is cumbersome to use in some areas
- Default settings lead to far too many notifications
Aproove is an online proofing software that is aimed at advertising agencies, video makers, graphics designers, printers, and marketing teams. The tool gives project managers and coordinators the ability to control projects from a high level, making it easier for them to keep track of things like permissions and security. The tool offers a modular approach to help professionals meet their needs.
- Keeps files in one place
- Helps to prioritize tasks
- Sends review reminders to reviewers
- Sometimes offers invitees too much control
- Not as robust as alternatives
ConceptShare is an online proofing software that is offered by Deltek. The tool is appropriate for both in-house creative teams and agencies alike. It gives those teams the ability to review and approve creative assets before the yare distributed, keeping marketing collaterals up to scratch. The ability to quickly review work also helps to streamline projects and expedite the often complex review and approval process.
- Robust version control helps to track progress
- Also helpful for compliance departments in large companies
- Advanced features and functions are difficult to use
- Not very intuitive
- An unclear UX
ReviewStudio is a piece of online proofing software for agencies, marketing teams, and production studios. The platform makes it simple for stakeholders to markup and comment on designs. The ability to track revisions with integrated task management is also helpful, while centralized feedback and approvals keeping everybody on the same page. The tool does help teams to deliver clearer feedback and much quicker, too.
- Very simple to share comments
- Makes it easy for non-technical team members to contribute
- Doesn’t require training or onboarding
- The chronological order of comments is often lost
- Lack of a tutorial
- It can be difficult to get stakeholders to use the tool
RemarkHQ is an enterprise-grade video collaboration tool that makes it easy for internal and external stakeholders to share their feedback. The tool gives those users the ability to offer time-stamped annotations that are tied to videos. Designers can reply to those comments and discuss them within the tool too, helping to make the whole review and approval process much quicker. This control over feedback also elevates the overall quality of final work.
- Great customer support
- Secure review and approval
- Difficult for new users to get started
- A lack of training materials
Ashore is a piece of online proofing software that is aimed specifically at creatives. The creators of this website understand that the review and approval process is often very confusing and that teams often get lost. The tool helps creatives to solve that problem by making it easier for them to share files, proof together, and secure approval. Ashore does this to help speed up the approval process so that collaterals get approved sooner.
- Fantastic technical support
- Competitive in terms of cost
- A very focused experience
- Some functionality is cumbersome
- It is often difficult to format feedback
FAQ for Design Feedback and Visual Feedback
Not only do graphic design companies need a method of tracking their current projects, but they also need a way to collect feedback from their clients before the project is complete. Luckily, there are numerous design feedback tools out there that make this easy.
What Is Design Feedback (And Why Do I Need It)?
Your clients are what matter the most. So, in order to make them happy, as well as meet the requirements in each design brief, they need to be kept informed, so they can give you plenty of constructive feedback. There are several ways to receive their feedback, some of which are inefficient.
Let’s look at it this way. You can ask a client for feedback by emailing them a series of images or sharing them through Dropbox or Google Drive. Then, you need to have the client send you a separate email with their feedback, so your designers can make any necessary changes. This is all somewhat problematic, as it requires the use of multiple platforms and takes up valuable time getting all the proper feedback to the right people.
There’s a better option, called web design feedback. Using this method, your designers and your client have access to a special online platform. The images for the clients are uploaded to it, and they can share their feedback right there in real time. This makes the process much easier, because fewer steps are involved, and it saves time because the designers see the client’s feedback on the platform immediately. It also eliminates the need for multiple emails.
Types of Design Feedback (That Can Be Simplified by Using Software)
One of the best things about design feedback platforms is that you can use them to showcase the work that you’ve done for clients, no matter the type of design work. Everything from website design to user interface designs can be placed on them.
Website Design Feedback
Website design feedback includes multiple factors. Clients need to share their opinions on everything from fonts to colors and the general layouts of the site. Since websites tend to be complicated and have things like banners, buttons, and links, it’s crucial that your clients can provide feedback as the project progresses.
Graphic Design Feedback
Happy graphic design clients are those who are encouraged to share feedback on everything from logos to advertisements and other online – or print – graphics. Using design feedback platforms allows your clients to see which phase their project is in, so they can request those important changes sooner rather than later.
App Design Feedback
Usability is one of the most important things about apps. The overall design must work on a number of mobile devices, and everything needs to be presented in a manner that makes sense for the end-user. When you use design feedback tools, your app clients can easily check on your progress at different stages to make sure that everything is up to par and offer timely feedback when needed.
Product Design Feedback
Sometimes projects don’t involve creating apps, websites, and designs for the web. However, this doesn’t mean you can’t utilize web design feedback platforms for these projects as well. Allowing your client to approve or provide feedback on the packaging or main product design is also important before the project moves forward.
User Interface (UI) Design Feedback
There’s a balance when it comes to user interface designs. You need to think about what the client wants, as well as ensure that the design is user-friendly and intuitive. One of the best ways to gather your client’s feedback on these projects is through a web-based tool that collects their thoughts and shares them with you in real-time. It’s a win-win for all.
What’s Your Favorite Design Feedback Tool?
Of course, there are tons of solutions out there for collecting feedback from your team members and clients. Thus, the list of feedback tools can be extended even further. But we tried to offer you a quite wide-ranging selection, while simultaneously trying to keep it brief. We hope you’ll find an adequate feedback tool that will fulfill your needs on this list.
Max is a SaaS enthusiast and loves actionable content that provides direct value.